Slide 1
Slide 2: Statistical Research and Methods, Performance Measurement, Program Evaluation, SPSS Statistical Software
Slide 3: e-Marketing / SEO, Social Networking, Blogging, HTML / CSS / Photoshop
Slide 4: Adobe Creative Suite, Web Design, Database Management, Microsoft Office
Slide 5
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Union Station
Statistical and Research Methods, Performance Measurement, Program Evaluation, SPSS Statistical Software
E-Marketing/SEO, Social Networking, Blogging, HTML/CSS/Photoshop
Adobe Creative Suite, Web Design, Database Management, Microsoft Office
Washington Monument in Red
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What I'm Saying.

  • 0

    E-marketing: Managing an E-mail Marketing Platform Migration

    New Media, Nonprofit Communications

    Over the last couple of weeks I have been in charge of a migration from one Salsa Labs platform to another. The reason for this seemingly meaningless and unrecognizable change, at first glance to the end-user, is to host the KeepAmericaFishing™ actions, e-mail and donation forms on their own dedicated IP address. Previously, KeepAmericaFishing actions, […]

  • 0

    Hullabaloo Stories Update and Cabela’s Wanna Go Fishing for Millions? Promotion

    Blog Tools, General Thoughts, New Media

    Having recently completed a site design update on my own Web site, I feel it is time to update the Hullabaloo Stories Web site. I intend to implement the 960 Grid System into the redesign as I had the WillHull.com update. Essentially, what I did for WillHull.com, I intend to do for Hullabaloo Stories. Since […]

  • 0

    Implementing the 960 Grid System in Web Design

    Blog Tools, New Media

    Recently, I ran across an article on Six Revisions entitled, “The 960 Grid System Made Easy” by Joshua Johnson. I have known about the 960 Grid System for some time now. However, I had yet, up to this point, to implement the system in any of my designs. As I had some time on my […]

  • 0

    Living an Excellent Adventure

    Nonprofit Communications

    Recently, I read a Fundraising Success Magazine article by Jeff Brooks, entitled, “Go On … I Dare You: Feeling brave? Here are 10 fundraising challenges for the new year” and it got me thinking. How many of us weigh the risk versus reward each day and take chances that no one else will take? Sure, […]

  • 0

    A Few Words About KeepAmericaFishing™

    New Media, Nonprofit Communications

    If you’ve been following me lately, you know that I recently started a new position with the American Sportfishing Association as Web Manager for KeepAmericaFishing™. These past three weeks have been amazing and incredibly challenging in many ways. First, I have never used Salsa Labs or ExpressionEngine in a professional capacity before. My learning curve […]

  • 0

    Photography that Doesn’t Fail to Inspire

    General Thoughts

    If you’re like me, you enjoy things that satisfy and tickle your visual palette. One such instance that I recently came across is on the LivingDesign.info blog run by Asif R. Naqvi entitled, “Katarina Stefanovi?: Truly stunning.” These photos don’t fail to impress. Even for those who have no formal training in photography, such as […]

  • 0

    Working with Flash Banners

    New Media

    This week marks my second attempt and completion of creating basic flash banners advertisements using Adobe Flash. The first attempt occurred while I was employed with League of Conservation Voters last fall. I learned how to create these basic flash banners while watching Layers TV episode #126 from February 24, 2010. Raphael “RC” Concepcion is […]

  • 0

    Is Traditional Online Political Advocacy Working?

    General Thoughts, Nonprofit Communications

    Recently, I read an article on the Huffington Post by Jake Brewer entitled, “The Tragedy of Political Advocacy.” This article questions the effectiveness of online political advocacy in reaching the intended recipient, in this case and most often, Capitol Hill in Washington, D.C. Brewer writes, “[d]espite how good your civic action may have made you […]

  • 0

    Adobe CS5: Viva La Adobe!

    Blog Tools, New Media, Nonprofit Communications

    Today is a great day for me. Since I started with League of Conservation Voters, I advocated for the new Adobe Creative Suite (CS) to do my job more effectively. Because I work at a nonprofit, we were able to get the product from Tech Soup at an incredibly discounted rate. I am happy to […]

  • 2

    Exploring the Fortress Model

    Nonprofit Communications

    Today, as is accustomed to my personality, being a Myers Briggs ENTJ, I acted too quickly when trying to spread the news of the latest campaign that is launching today. I was quick to jump the starting gun and was asked to rescind my posts to both Facebook and Twitter about it, which I quickly […]

  • 0

    Measuring Performance with the End Outcome in Mind

    Nonprofit Communications

    In relation to a previous post, “Measuring Performance, ROI and The Production Line,” I would like to suggest that you take a moment and read this excellent post from Beth Kanter, “Get Your Social Media Strategy in Shape With Spreadsheet Aerobics.” What is most impressive about this article is the approach she takes to data […]

  • 0

    New Horizons

    Life Events, Nonprofit Communications

    This week, I started a new position with the Leage of Conservation Voters (LCV) as Manager of Grassroots Advocacy and Online Advocacy. This nonprofit is an environmentally focused nonprofit that has a 501(c)(4), 501(c)(3), PAC and 527 legal recognition. What makes this organization great is that they can name names without jeopardizing their nonprofit status […]

  • 1

    Appreciating the Process

    General Thoughts, Life Events

    Today marks three complete months of unemployment for me. The average, according to the US Department of Labor, Bureau of Labor Statistics is 32.8 weeks. I am only on week 13. Unemployment insurance will only last six months, or 26 weeks. This indicates that unemployment insurance may run out while I seek out gainful employment. […]

  • 0

    Strategy: Four Simple Steps to Migrate from an E-Newsletter to a Blog

    New Media, Nonprofit Communications

    Recently I wrote a response to the Progressive Exchange Listserve regarding the question of whether or not to convert an active e-newsletter into a blog. The short answer, in my opinion is yes, you should convert your regular e-newsletter into a blog. But only if it makes sense for your organization to do so. For […]

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