Blackbaud
April 2012 – Present, Charleston, SC
(Work remotely from Reno, NV)
Principal Consultant (promotion in July 2022)
Senior Implementation Analyst (October 2017 – June 2022)
Internet Solutions Consultant (April 2012 – September 2017)
An employee of the General Markets Business Unit (GMBU) acting as an industry expert on the application of Internet technologies, Internet strategies and best practices. Responsible for partnering with Blackbaud nonprofit clients to develop solutions for online communication, advocacy, fundraising and website management, as well as efficiently manage information and processes. Communicate the role of technology in an organization’s operations, as well as articulate the value of Blackbaud solutions to both system users and executives. Accomplishments include:

• • Lead cloud-based software implentation consulting life cycle for nonprofit organizations.
  • Prodcut mastery of Blackbaud Luminate Online platform. Platform includes a CMS (Pagebuilder), online advocacy, peer-to-peer fundraising events (TeamRaiser), calendar events (ticketed/RSVP events), email marketing, ecommerce and eCRM database management, advanced reporting and analytics.
  • Email deliverability/inbox placement strategic consulting.

• Establish and meet Customer Driven Delivery Date (CDDD) project cycles.
• Project management with tools such as Salesforce.
• Publication of articles on SGEngage website.

Firefly Partners
October 2011 – April 2012, Boulder, CO
Independent Contractor
Independent contractor website development and coding. Using Adobe Photoshop and other programs in the Adobe Creative Suite 5.5, the 960 Grid System, jQuery, Luminate Online Pagebuilder/CMS, Salsa Labs and/or WordPress and other online tools to develop and code websites and troubleshoot problems with small to medium-sized nonprofit organization websites. Telecommute from San Diego, CA. Accomplishments include:

• Full WordPress build for Campaign to Invest in America’s Workforce.
• Troubleshoot and update stylesheets for Bridge Michigan.

American Sportfishing Association
January 2011 – September 2011, Alexandria, VA
Web Manager
Managed strategy, development and implementation of online fundraising, advocacy, e-marketing, search engine optimization (SEO), membership database and social media activities to generate awareness of KeepAmericaFishing™. Collaborated with site stakeholders and staff to build membership database and reach defined goals set by the American Sportfishing Association Board of Directors. Utilized ExpressionEngine, Adobe Creative Suite 5 (CS5), HTML 5, CSS3, Adobe Lightroom 3, Salsa Labs/Wired For Change among other tools to reach the goals established for KeepAmericaFishing™. Telecommuted from San Diego, CA from July 2011 – September 2011.

• Increased Web site traffic by 36% in the first month of this position due to the introduction of viral sharing links, events and e-newsletter modules.
• Managed growth of membership database from 75K to 460K contacts through Welcome Series e-mail outreach and aggressive monthly fundraising campaigns.
• Planning, implementation and design of flash banner and print graphic concept for display in ASA member booths at consumer outdoor fishing shows and at checkout counters within sport fishing storefront locations in support of the flash banner advertising campaign to fundraise for litigation expenses related to the “Stop the MLPA” campaign.
• KeepAmericaFishing was selected by PR Newswire as a 2011 “Platinum PR News” award and “Digital PR” award finalist for best rebranding strategy from among hundreds of submissions – corporations and nonprofits alike

League of Conservation Voters
August 2010 – December 2010, Washington, DC
Manager of Grassroots Fundraising and Online Advocacy
Conducted low-donor fundraising (under $1,000) and coordinated e-mail advocacy program. Managed online fundraising and advocacy campaigns through the use of the Luminate Online eCRM and CMS platform as well as PIDI database software including: messaging strategy, list segmentation, e-mail builds, testing, reporting, and post-performance analysis. Supervision duties included oversight of Development Assistant(s).

• Revised Web site pages to include cleaner code, search engine optimization (SEO), addition of RSS and analytics tracking capabilities, template development for political Web campaign pages.
• Gathered requirements and performed a needs assessment of current and potential online eCRM software and reported recommendations including a cost savings of up to $45,000 per year.

United Cerebral Palsy
November 2007 – April 2010, Washington, DC
eCommunciations/eDevelopment Specialist
Manage UCP’s online presence to bolster awareness and participation in national affiliate network representing people with disabilities. Plan and implement diversified electronic communications strategy, including online marketing, fundraising, and advocacy programs. Coordinate grassroots organizing, blogging, and social networking campaigns. Maintain primary website, microsites, email lists, and intranet. Gather content from staff, write articles, and produce graphics for both internal and external communications. Provide advice and support for affiliates’ online initiatives.

• Envisioned and executed compelling online solicitation and eCard campaigns reaching more than 35,000 contacts during each of the 2008 and 2009 holiday seasons.
• Increased visibility by launching participation in major social media networks and employing “Listen, Learn, Adapt” methodology to optimize relationship building.
• Designed and implemented effective Welcome Series email campaign for new UCP subscribers.
• Orchestrated migration of national office and 6 affiliate Action Centers from legacy email platform to new suite of Luminate Online marketing tools.

iConstituent, LLC
May 2007 – October 2007, Washington, DC
Applications Consultant
Partnered with political candidates and Members of the United States Congress to develop, launch, and manage robust online communications strategies. Architected email campaigns and analyzed performance. Supported website, email, teleconferencing, and SMS text messaging solutions. Visited Congressional offices biweekly to strengthen client relationships and resolve service issues.

• Enhanced company’s service reputation through proactive account management, include client base of more than 40 Senate, House of Representatives, and Democratic candidate offices.
• Facilitated adoption of innovative iTownhall solution enabling members of Congress to communicate with their constituents via teleconference. Provided user training and onsite technical support for live iTownhall events.
• Conducted email product training for House and Senate staffers, including guidance on email list segmentation and message scheduling.

U.S. Senate,
Office of Nevada Senator Harry Reid
February 2007 – April 2007, Washington, DC
Intern
Assisted the office with day to day responsibilities. Experience with constituent communications and Capitol Building tour guidance. Supported legislative, IT and administrative functions.

• Mapped internal server using Microsoft Visio
• Blackberry e-mail synchronization set up and maintenance for staff
• Assisted with legislative correspondence activities
• Guided Capitol Building Tours

DCS Services, LLC
June 2006 – January 2007, Washington, DC
E-mail Account Manager
Organized email campaigns for political clients, including requirements gathering, template creation, graphic design, database setup, segmentation, and list management. Collaborated with congressional Press Secretaries and Legislative Assistants to produce, test, and launch messages.

• Spearheaded client retention and account renewal efforts during 2006 election cycle for portfolio of 35 House of Representatives offices.
• Initiated development of ecommerce platform for sale of campaign merchandise.

C.H. Robinson, Worldwide, Inc
July 2005 – March 2006, Las Vegas, NV
Transportation Sales
Devised and implemented business plans for Fortune 500 provider of third-party transportation logistics services. Oversaw business development and trucking operations. Negotiated contracts with customers, owner-operators, and dispatching companies. Continually monitored delivery status.

• Grew revenue by securing profitable long-term account with local metal recycler.

Enterprise Rent-A-Car
October 2003 – June 2005, Reno, NV
Assistant Manager, Management Trainee
Maintained fleet of 60 vehicles and supervised 4 full-time employees. Generated new business, marketed additional services to existing accounts, and ensured outstanding customer satisfaction.

• Rapidly advanced to management by demonstrating required proficiency on first attempt in written examinations and situational tests.
• Successfully mentored trainees for advancement and earned 4 MVP service and sales awards.

The Quest Online, Inc.
May 2004 – April 2005, Reno, NV
Owner
Develop online store business. Implement e-marketing strategies through online auctions on eBay and the online store at Questskateboards.com. Execute customer service and interpersonal skills to problem solve and improve business operations.

George Mason University
2007 – 2009, Fairfax, VA, GPA 3.75
Master of Arts, Public Administration,
Concentration in Nonprofit Management.
Added emphasis in program evaluation, performance measurement and applied statistical and research methods. Coursework implementing SPSS statistical software.

University of Nevada, Reno
2007 – 2009, Reno, NV, GPA 3.86
Bachelor of Arts, Political Science,
Minor in Spanish.
Graduated with High Distinction.

Office of Nevada State Senator Harry Reid,
United States Senate

Office of Majority Leader Barbara Buckley,
Nevada State Assembly

SigEp Feds
Technology Chair, 2006-2011
Sigma Phi Epsilon Washington, DC Metro Area Alumni Group

Facebook, Twitter, YouTube, Pinterest,
Change.org, Vimeo, Linkedin, Flickr
Rafflecopter, InLinkz,
ShareThis, AddThis, FeedBlitz, Bit.ly
And many more…

Performance Measurement, Program Evaluation, Policy Analysis, Ethics, Research and Statistical Methods, Third-party Governance, Nonprofit Management

Windy Pinwheel, Hullabaloo Stories, Nevada Center for Civic Engagement, Christine Hull for Washoe County School Board (2024)